Tuesday, May 31, 2016

Bundling a Jewelry Order

I recently had to call two internet providers to obtain service for the summer.  I only wanted internet (no phone, no television, no whatever)  After over an hour on the phone, a blood pressure of 195/60 and some rather saucy words I got a brilliant idea!!...I should sell my jewelry like companies such as Century Link, Comcast and Charter.  

This is how it will go:
C:  (customer) I just saw a bracelet on your website I would be interested in purchasing.
E:  (esther beadwork)  Thank you, I will be happy to help you with that.  Which bracelet?
C:  The cuff for $125, red and gold.
E:  Oh that one is beautiful.  I am offering it at a special rate today if you purchase before midnight.
C:  Sounds great.  Tell me the rate.
E:  Well, the cuff is normally $125; however if you bundle it with a minimum of a pair of earrings costing $45, I can sell you the cuff for $95.
C:  Well, I really don't want the earrings, I would never wear them.
E:   You wouldn't?  What about an evening out?  Then the price of the cuff will be $125.
C:  That doesn't make sense, however it is a better  price and I can give the earrings away.
E:  Perfect.  Now, for the month of June the more you bundle the better the deal.  I can give you the cuff, originally costing $125, the earrings at $45 and a necklace valued at $85, all for 155.00.  How does that sound; that is a $100 savings for the bundle.
C:  I really just wanted the cuff.
E:  Ok, I can ship that to you.  So, it will be $125 plus $18.95 shipping.
C:  Seriously?  What about flat rate?
E:  I could do that with a bundle, but not just the cuff. And, tell me, why wouldn't you want a complete set?  It is a much better deal and I am sure you will use it?

And so went my conversation with the internet company...What did I end up with you ask?  A cuff and a pair of earrings!    
 

Tuesday, May 17, 2016

Pinterest and the Frail Psyche

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Recognize this?  Of course you do.  
Most of us have spent a fair amount of time on Pinterest.  When I first heard about it, I thought, that is a really cool idea.  You can learn so much, see so much, get great ideas. Are there really that many creative, innovative people?  Or is it one person posting under 300 different names!!

One day I decided to look at some beaded jewelry, see what was out there...get inspiration.....well, let me tell you, this was my psyche on Pinterest: 


Image result for deflated balloon imagesSo to recover, I looked at some decorating ideas for my studio.

There are some wicked cool jewelry designs on Pinterest.  I wondered when these people have time to whip that stuff out!  It is beautiful, creative, unique...everything great jewelry should be....I think I am going to stay off Pinterest for a while (at least not look at jewelry)...my psyche cannot handle it.  

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